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Amplifying Prose’s AI-Powered Beauty Vision

We leveraged executive POVs and key corporate initiatives to highlight the brand’s differentiators, strengthening its position in the competitive beauty landscape.

Overview

Prose tasked us with increasing visibility around the brand’s commitment to sustainability and personalization and the adoption of AI as they pave the way for beauty tech.

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Our Approach

We leveraged executive voices to speak to Prose’s innovative approach to tech, customized product offerings, and sustainability initiatives. An approach inclusive of ongoing trade and biz outreach offering expert commentary, high-profile industry speaking opportunities, and a robust awards program has brought Prose to the forefront of its competitive set.

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Results

We secured features in priority trade outlets (Glossy, Business of Fashion, WWD), top tier speaking opportunities, and won notable awards on behalf of Prose, such as the Glossy Beauty CEO of the Year and CEW Sustainability Excellence Award—placing Prose among industry heavy hitters and underscoring Prose’s impact on the beauty industry.

16 Award Wins

8 Awards Finalist Status

11 Speaking Opportunities

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TL;DR