The Blog

Our blog’s just like any other, except it’s useful, nice to look at, and fun to read.

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Praytell's Takeaways from Travel + Leisure's World's Best Summit 2024

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Is TikTok Really Banned?

On Tuesday, December 13, a trio of lawmakers introduced new legislation to ban TikTok from operating in the United States. Spearheaded by Senator Marco Rubio, the top Republican on the Senate Intelligence Committee proposed legislation that would “block and prohibit all transactions” in the U.S. by social media companies with at least 1 million monthly users that are based in—or under the substantial influence of—countries that are considered foreign adversaries.

Praytell Kicks Off New Creative Partnership as South Australian Tourism Commission North American AOR

New York's been giving us the cold shoulder at a frosty 33 degrees, but our daydreams take us Down Under, where Australia is a balmy 75. …Anyone in for a change of scenery?
Agency Updates

Affiliate Marketing: Why You Need It

If you are a direct to consumer business, you need to be affiliate friendly in order to secure media coverage and therefore, sales. It’s really that simple. Here’s why:

What Twitter’s Musk Era Means For Brands & Advertisers

Since news broke of Elon Musk's official purchase of Twitter, social media experts and brands alike are assessing how to address potential platform changes—and already-shifting content parameters.

Creative Marketing: 5 Ways to Shake Up Your Brand’s Marketing Approach

Creative marketing is all about finding fresh, unexpected angles to connect with customers and drive brand awareness. In 2023, that matters more than ever as consumers are bombarded with stale content on an increasing number of platforms. Consumers are interested in using social media to connect with friends and culture, and to express themselves, not necessarily just to watch ads. To break through the noise, brands need to tap into imagination and authenticity.

Filipino American History Month: Stories from Filipinos at Praytell

Here at Praytell, we proudly celebrate the Filipino Americans on our teams during Filipino American History Month. It’s a culture rich in special customs, food, and tradition—and we’re excited to share some stories of Filipino American life from right here at Praytell.
DEI

Latine & Hispanic Heritage Month | Compañeros Entertainment Guide

Latine & Hispanic Heritage Month may be over but our Latine ERG Compañeros is encouraging everyone to continue celebrating. Latine people have made countless contributions in the U.S., but today, we’re looking to highlight some of our favorite authors, actors/actresses, and more with our Compañeros curated entertainment guide comprised of some of the best Latine movies, shows, books, and Spotify playlists.
DEI

X Eliminates Headlines from Post Link Previews

X is removing headlines in post link previews—an update that will impact brands and media outlets that frequently drive followers to owned website content.The immediate next steps? Make sure post copy and visuals provide adequate context. Incorporate images where you can, and double-check the state of your pinned tweets.
Tech

5 Tips for a Successful Holiday Marketing Campaign

Media and consumers will soon be flooded with holiday marketing campaigns and product offers from all angles. To cut through the noise, now is the moment to finish up your holiday strategy—and share your brand’s gifts, news, and campaigns with reporters.

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