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New York's been giving us the cold shoulder at a frosty 33 degrees, but our daydreams take us Down Under, where Australia is a balmy 75. …Anyone in for a change of scenery?

If you are a direct to consumer business, you need to be affiliate friendly in order to secure media coverage and therefore, sales. It’s really that simple. Here’s why:

Since news broke of Elon Musk's official purchase of Twitter, social media experts and brands alike are assessing how to address potential platform changes—and already-shifting content parameters.

Creative marketing is all about finding fresh, unexpected angles to connect with customers and drive brand awareness. In 2023, that matters more than ever as consumers are bombarded with stale content on an increasing number of platforms. Consumers are interested in using social media to connect with friends and culture, and to express themselves, not necessarily just to watch ads. To break through the noise, brands need to tap into imagination and authenticity.

Here at Praytell, we proudly celebrate the Filipino Americans on our teams during Filipino American History Month. It’s a culture rich in special customs, food, and tradition—and we’re excited to share some stories of Filipino American life from right here at Praytell.

Latine & Hispanic Heritage Month may be over but our Latine ERG Compañeros is encouraging everyone to continue celebrating. Latine people have made countless contributions in the U.S., but today, we’re looking to highlight some of our favorite authors, actors/actresses, and more with our Compañeros curated entertainment guide comprised of some of the best Latine movies, shows, books, and Spotify playlists.

X is removing headlines in post link previews—an update that will impact brands and media outlets that frequently drive followers to owned website content.The immediate next steps? Make sure post copy and visuals provide adequate context. Incorporate images where you can, and double-check the state of your pinned tweets.

Media and consumers will soon be flooded with holiday marketing campaigns and product offers from all angles. To cut through the noise, now is the moment to finish up your holiday strategy—and share your brand’s gifts, news, and campaigns with reporters.

If your brand is looking to grow, evolve, and reach new audiences, you may be exploring the world of PR. For those who are new to it all, you might also be wondering: what is PR?